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ICON16: How Infusionsoft Plans To Dominate Small Business Marketing (and Make Life Better For Small Businesses Everywhere)

ICON16: How Infusionsoft Plans To Dominate Small Business Marketing (and Make Life Better For Small Businesses Everywhere)

Wildan 3:01 PM Add Comment all-in-one sales and marketing software, dilogr, email software, infusionsoft, integrated marketing systems, marketing automation, small business marketing software, thinkingchat, wicked reports Edit
I spent part of last week at ICON16, Infusionsoft’s annual combination of customer conference, revival meeting, and group therapy session fo...
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Azalead Account Based Marketing Tracks Web Site Visitors, Orchestrates Outbound Messages, and Reports on Results

Wildan 8:36 PM 1 Comment abm, account based marketing, IP address lookup, retargeting, web personalization, web site visitor identification Edit
Account Based Marketing. Perhaps you’ve heard of it? Okay, just kidding: ABM gets just slightly less attention than Donald Trump and argu...
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Why Designing Your Marketing Technology Stack is a Waste of Time

Wildan 8:22 PM Add Comment future of marketing automation, innovation, marketing stack, marketing technology, technology diffusion, technology planning Edit
My post last week about machine intelligence sparked a Twitter comment from @Jetlore, “The term 'machine learning' is like the term ...
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BlueConic Launches Marketing Technology Self-Assessment Tool

Wildan 7:09 AM Add Comment blueconic, marketing technology maturity model, self-assessment tool Edit
It's a little more than a year since I collaborated with BlueConic on a marketing technology maturity model.  They've been busy impr...
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Study: Half of Marketing Jobs Will Be Replaced by Machine Intelligence

Wildan 4:04 PM Add Comment artificial intelligence, job loss to intelligent machines, machine intelligence, machine intelligence in marketing, machine learning Edit
One of the highlights of last week’s Content2Conversion conference was a keynote by the always-stimulating Tim Riesterer of Corporate Visio...
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Future of Marketing Content: Reflections on the Content2Conversion Conference

Future of Marketing Content: Reflections on the Content2Conversion Conference

Wildan 8:04 AM Add Comment automated content generation, content marketing, content2conversion, inbound marketing, machine intelligence, marketing content, marketing measurement Edit
I spent the early part of this week at Demand Gen Report's Content2Conversion conference. The event was superbly run, as usual, but I d...
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Landscape of Machine Intelligence Systems for Marketing

Wildan 7:57 PM Add Comment artificial intelligence, automated model building, intelligent assistance, machine intelligence, machine learning, marketing technology Edit
I’ll be speaking next month at the MarTech conference on How Machine Intelligence Will Really Change Marketing . This required assembling a...
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