I recently saw a useful distinction between AI – artificial intelligence, which is machines replacing people – and IA – intelligent assistan...
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Showing posts with label automated campaigns. Show all posts
Showing posts with label automated campaigns. Show all posts
Automated Marketing Campaigns: An Immodest Proposal
Wildan
1:38 PM
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automated campaigns,
campaign management,
marketing automation,
marketing technology,
martech,
multi-step campaigns,
predictive marketing
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I wrote last June about replacing traditional multi-step campaigns with a system that tracks customers through journey stages and executes s...
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