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Showing posts with label data-driven marketing. Show all posts

Showing posts with label data-driven marketing. Show all posts

Lytics Adds Marketing Recommendations to a Customer Data Platform

Wildan 4:06 PM Add Comment customer data platform, customer management, data-driven marketing, integrated marketing software, marketing automation Edit

It’s just over one year since I first spoke with Lytics *, which at that time was (accurately) calling itself a Customer Data Platform but ...

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