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How Do You Classify Demand Generation Systems?

I’ve been pondering recently how to classify demand generation systems. Since my ultimate goal is to help potential buyers decide which prod...

Appearances to the contrary, I do have work to do. But in reflecting on yesterday's post, I did think of one more way to present the i...

I’ve been planning for about a month to write about the position of QlikTech in the larger market for business intelligence systems. The t...

I had a product briefing from Teradata earlier this week after not talking for nearly two years. They are getting ready to release version...

Neolane , a Paris-based marketing automation software vendor, formally announced its entry to the U.S. market last week. I’ve been tracking...

To carry on a bit with yesterday’s topic— QlikTech fascinates me on two levels: first, because it is such a powerful technology, and secon...

As I’ve pointed out many times before, consultants love their 2x2 matrices. Our friends at Accenture have once again illustrated the point...

Following Friday’s post on dashboard software, I want to emphasize that data visualization techniques are really just one element of those ...