My first question when Marketo announced its new mobile app connector this week wasn’t, “What cool new things can marketers do?” but “Wher...
Read More
Home » marketo
Showing posts with label marketo. Show all posts
Showing posts with label marketo. Show all posts
Marketo Conference: Is Predictive Modeling The Future of Marketing Automation?
Wildan
8:17 PM
Add Comment
lead scoring,
marketing automation,
marketo,
predictive analytics,
predictive marketing
Edit
Marketo held its annual Marketing Nation Summit this week, hosting 4,000+ clients and partners. The event seemed relatively subdued for M...
Read More
Marketo Conference: Small Changes, Big Picture
Wildan
11:58 AM
Add Comment
customer data platforms,
marketing automation,
marketing automation industry,
marketing cloud,
marketing platforms,
marketing software,
marketing suites,
marketo
Edit
Marketo wrapped up its three day Marketing Nation conference yesterday, having once more displayed its own marketing prowess by attracting ...
Read More
Marketo's Engagement Engine Simplifies Complex Marketing Automation Campaigns
Wildan
3:02 PM
Add Comment
campaign flow,
campaign management software,
customer experience management,
decision engines,
engagement engine,
marketing automation,
marketo,
optimization
Edit
I’ve long said that the best campaign design would be one circle: the system executes the best treatment for each customer, waits a day, and...
Read More
Subscribe to:
Posts (Atom)